Online: Digital Marketing and Social Media Essentials – March 2021

The Digital Marketing and Social Media essentials workshop is for pre-start or start-up businesses to understand how social media can play a role within their business and help them achieve their marketing objectives. During the workshop, we will look at each of the main social media platforms, help you select the right social media channels for your business and demonstrate how best to use them.

When is the Digital Marketing and Social Media Essentials workshop?

This online workshop is being held on Wednesday 3rd March, 10am-1pm.

What will I learn?

• How to select the right social media platform for you business
• How to create a social media strategy and content plan
• Understand how other businesses are using social media
• Learn how to monitor the performance of social media.

Who’s delivering this Digital Marketing and Social Media Essentials workshop?

Jack McCaughtrie set up Core Tree in 2014 to help businesses and organisations understand and utilise social media and digital marketing. We provide consultancy, mentoring and account management for start-ups, SMEs and global organisations across all sectors. I have also been a Faster Business Advisor for 5 years, providing 1-to-1 advice to businesses in Gloucestershire and Herefordshire.

What do people think?

Jack’s approach to digital communications bridges operational and strategic approaches and, combined with his people-focused working style, his contributions have delivered noticeable impact.

Dr Sophie Dale-Black, Regional Director, ICAEW

During the past 2 years, Jack has taken the time to listen and learn about my business, to find out about my goals and vision for the future. With this knowledge, and as a competent media expert, Jack has significantly raised my profile across all social media platforms.

Sue Smits, Founder of Morrells Handwriting

Where is it held?

This is an online course, held on Zoom. Get ready by Downloading Zoom to your computer. You’ll get an email to register and then a link to join the meeting. This online course involves exciting discussion, interaction, and practical activities with others in your shoes.

Start-up workshops are offered by Start and Grow Enterprise, a University of Gloucestershire project part-funded by the European Regional Development Fund (ERDF). Start and Grow Enterprise supports the growth of Gloucestershire-based entrepreneurs and start-ups (trading up to 3 years) through free training, events, networks and resources.